What if your company doesn't have the capacity, time, or a budget to research? Should you drop it at all or postpone until better times?
In this talk, I'll explore how to still hit the goal of making your product user-friendly without expensive research methods, how to start validating your features and interfaces without usability lab and how to integrate it into your development process.
This talk is not only for product managers, but for all building digital productsKey Takeaways:
- What is a user-focused mindset.
- How to test ideas, feature scope, user scenarios and UI-prototypes without researchers.
- Free and almost free ways and tools to validate or test your product.
- Tips on how to integrate research in your product life.